Humphrey looks forward to the arrival of the colorful
J.Crew catalogues passed his way every couple of months. For the past year or so,
he has been fascinated by the unique styling and color combinations! But he has
begun to notice a trend…and now he has a bone to pick with J. Crew.
But Humphrey noticed something alarming in the past year's catalogues…
The male models are not only named, but their careers are
listed! November 2012’s catalogue features Joe Carlucci, Contemporary Art
Business Dealer; Armando Cabral, Shoe Designer and Model; Spencer Lyons,
Financial Advocacy Director; Justin Marquis, Photographer; snow-roofed Pedro
Gomez, Artist (in the photo above). They are different colors, shapes and
sizes, and some even have snow on the roofs!
Humphrey flipped back to the beginning, searching for the
women’s names and careers. He searched. And searched. He got a magnifying glass
and searched some more in case there was fine print. Nothing! Not one name, nor
a single career! But he did notice uniformity in their makeup and hair.
As a critical feminist canine, Humphrey gave this some
thought. The message he was receiving was that if you’re a man, of course you
have a name, an identity, a job, and your physical appearance can be diverse
and imperfect. But if you’re a woman in the J.Crew world, your only worth is
your appearance – and a very specific one at that. Don’t bother with a name or
a career or accomplishments. Just look pretty and do what you’re told.
And just as he was drawing his conclusions, the Winter 2013
issue of
Fashion (the magazine) arrived – featuring an interview with Gayle Spannaus herself! He
noticed two rather interesting statements that confirmed his suspicions: “I had
a very specific instinct for what the J.Crew girl should be,” the woman (who
has name! Gayle!) said. And, “I will never work with a girl with plucked
eyebrows.”
The sum total of Gayle Spannous’ direction, Humphrey
realized, are acts of
microagression on women. That’s a big word for a little
dog! What could it mean?
For those new to this concept, Chester Pierce coined the
term ‘
microaggression’ in 1970 to describe how specific interactions between
genders (and other points of intersectionality) can be interpreted as mostly
non-physical aggression. Just as regular-sized aggression and assault are two
different things, so are microaggression and microassault.
Gender microassaults
are forms of overt sexism, like being called a “girl” when you’re old enough to
be a grandmother, a man refusing to wash dishes because it’s women’s work, or men’s
unwanted sexual advances toward women. Acts of microaggresion are far more subtle, like the nameless models in the
J.Crew catalogue when their male counterparts are celebrated as humans. Another
example is a female doctor is mistaken for a nurse at the hospital (with the
message that women should be in nurturant jobs, not competent enough to be
doctors).
Microaggressions usually seem like no big deal. Each event,
observation and experience posted is not significant or shocking. Usually, the
aggressor doesn’t intend to hurt others and isn’t even aware of the
consequences. But, their slow accumulation of microaggessions over time adds
up, and has important outcomes. A
Psychology Today article cites this example
to show how acts of microaggression influence women’s standard of living and quality
of life: White American males constitute only 33% of the population. Yet, they
occupy approximately 80% of tenured positions in higher education (something
Humphrey’s guardian wishes for!), 80%-85% of federal elected officials, and a whopping
92% of Forbes 400 executive CEO-level positions.
He hopes J.Crew will reconsider their strategy of microagressions, which he realizes are probably not intentional on the part of Gayle Spannaus and her colleagues. Nonetheless, he believes he could appreciate a nap on their soft, soft cashmere sweaters with a lot less guilt if they would change their ways.